The album ‘Here I Am Meant To Be’ sees New Sunday once again developing a sound which is intimate, reflective and quietly resolute. The track was released on 14 September 2026 and is the fourth single from the project, marking another stage in Einar Askelsson’s songwriting career. Instead of starting with a melody or a production concept, Einar’s method begins with words; his songs originate in poems, personal experiences and stories, after which the music is shaped to match the emotions contained in them. This approach that starts with lyrics gives New Sunday’s work a sense of purpose, enabling the musical arrangement to support the narrative rather than dominate it.

There’s a real authenticity in the way Einar tackles songwriting; it all started when he picked up a guitar during a tough time and has since become a creative outlet that played an important role in his recovery. Now, twelve years on, that initial instinct has grown into a solid knowledge of the guitar, harmony and music theory, and he uses tools like Hooktheory to build up the basic structure of each song by hand. The same careful approach is evident on “Here I Am Meant To Be”, a track which sounds thought out without appearing unnecessarily complicated. Lizzie’s vocals add another dimension of emotional depth, while Simon’s production helps to turn the instrumental into a well-rounded final product. The cooperation among the songwriter, the vocalist and the producer is at the heart of the New Sunday identity.
After “Echoes In The Dark” and “The Empty Street”, this newest release reinforces the idea that New Sunday is developing its own distinct creative universe. Although Einar has no intention of taking the project to a stage, the music itself is by no means incomplete. “Here I Am Meant To Be” shows what takes place when songwriting is regarded as a personal craft rather than merely as a means to performance; it is thoughtful, emotionally solid and is based on the belief that a good melody does not have to shout in order to make an impact. New Sunday keeps on showing that at times the most significant songs begin quietly—with a story, a few chords and something that needs to be said.